Marketers are taking a fresh look at how to create and evaluate engaging content in light of the changes in Facebook, email and social data. Innovative new tactics are emerging that simply weren’t available, or affordable, just a few years ago. Listen to our webcast below and hear digital leaders Cheryl Contee of Fission, Michael Cervino of Frakture and Roz Lemieux of Attentive.ly share their insights on digital trends every marketer needs to plan for in 2015 including:
- Why email should be the foundation of your social strategy
- The new role content will play in building your social community.
- Key analytics you should be tracking to increase engagement.
- New trends in data integration between social and other channels.
You won’t want to miss this lively discussion about the top trends in social! You’ll walk away knowing how to shift your existing social, content and email programs to meet 2015 head on AND the best tools to do it! The presentation will be followed by a Q&A session where attendees will have an opportunity to share their own thoughts and tips.
Attentive.ly is a a social marketing platform that drives engagement with your digital campaigns by turning your existing audience into brand advocates.